http://www.georgesu.com/brand daily 0.75 2019-04-19 https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1555329052892-AA7WKGZFDJRI7FC1OSRT/merchandise-walkintour+2.jpg GEORGE SU DESIGNS : BRANDING + IDENTITY https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1555285434531-NNQTA9QU3L8WOY2MMG8R/merchandise-walkintour.jpg GEORGE SU DESIGNS : BRANDING + IDENTITY https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1439700526148-VT8QDOWQRPL8VNWR4ASI/bklet-conference-2014-FINAL-v2-1.jpg GEORGE SU DESIGNS : BRANDING + IDENTITY - Gateway to Leadership Conference Booklet The Gateway to Leadership is an annual event hosted by the National Association of Asian American Professionals, San Francisco Chapter. It's an event that brings together professional Asian leaders from all walks of life for inspirational discussions on how to succeed. I have been the lead designer for their marketing materials for the past 4 years. https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1553693225326-O8GDA1RFH7PZHUAF2T6J/RACK---COVERS-final-v4.jpg GEORGE SU DESIGNS : BRANDING + IDENTITY https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1553696211353-FQQOW1OM0QZECB7KT0AC/Brochure-Rack-2019-landscape-outlined.jpg GEORGE SU DESIGNS : BRANDING + IDENTITY https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1555329063123-TYD3F6H4CZHP0P48SJPB/merchandise-tca.jpg GEORGE SU DESIGNS : BRANDING + IDENTITY https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1555331217310-Y7EAYRYIU3PNZFEO3Z40/process+book+article+2.jpg GEORGE SU DESIGNS : BRANDING + IDENTITY https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1555697941231-EFOGZ4HDRU19QYAOVK0Y/vip.jpg GEORGE SU DESIGNS : BRANDING + IDENTITY https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1555697950452-EKRR4MXWXOY2SP8P1DPF/Screen+Shot+2019-04-19+at+11.18.43+AM.png GEORGE SU DESIGNS : BRANDING + IDENTITY https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1553696595316-EAVI3M07LFVVHAJKOX4B/jr_ranger_alcatraz.jpg GEORGE SU DESIGNS : BRANDING + IDENTITY https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1553696549306-MLFNK59G93P3MLHI5UA6/jr_ranger_mahe.jpg GEORGE SU DESIGNS : BRANDING + IDENTITY https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1553696356876-3KYMFX6BY1EDJ0WP73LI/jr+ranger.png GEORGE SU DESIGNS : BRANDING + IDENTITY https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1554220469992-WI4N49DF0NSIROQAMJ9K/sign-coyote-24X36.png GEORGE SU DESIGNS : BRANDING + IDENTITY https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1459193401888-YEM8VMT2SVER14A0Y2E7/nps.jpg GEORGE SU DESIGNS : BRANDING + IDENTITY http://www.georgesu.com/photography daily 0.75 2015-11-16 https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447453545132-5H1XGGOLVZQCA091J9W8/_MG_3374.jpg Digital Photography https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447453545132-5H1XGGOLVZQCA091J9W8/_MG_3374.jpg Digital Photography https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447453591901-EMR7TIHYPMIPJKNWEFSB/_MG_3296.jpg Digital Photography https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447453619152-SBJ6X5Y3KHOIIK94K6M6/_MG_3424.jpg Digital Photography https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447453703497-PH79NYPFVSB70KVZ3ZJJ/_MG_3697.jpg Digital Photography https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447453726991-NGMY3NS34J9JEIBRF4MU/_MG_3598.jpg Digital Photography https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447453902560-5SA1WUCR4FULCPC8LLF7/_MG_7309.JPG Digital Photography https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447455589136-PW3W963EP4L8165DT29D/_MG_9189.JPG Digital Photography https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447456964461-U4OFFUAGB69U6ODU4AS9/_MG_2902.jpg Digital Photography https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447457059320-N88NQLD31OLVD8SZ9Q4A/_MG_2946.jpg Digital Photography https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447456177309-GN7MUT9XMNN1OC0MYHLN/_MG_0050.jpg Digital Photography https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447457121206-PA2AD3R9N6G1M3O7T7PU/_MG_9761.jpg Digital Photography https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447457139898-5I04Z9277UH93B2PWXJX/_MG_9742.jpg Digital Photography https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447655928699-5P0CLMCKYYHC2OIMYSAD/IMG_3116.jpg Digital Photography https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447696653242-SG62PLO701I4KV85167W/Screen+shot+2015-11-16+at+9.52.54+AM.png Digital Photography https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447696721772-GFKMRTJLZ56GKKTA5ILM/Screen+shot+2015-11-16+at+9.50.52+AM.png Digital Photography https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447698733288-0CEAY0EGHA7DOWSWTV4W/Screen+shot+2015-11-16+at+9.51.47+AM.png Digital Photography http://www.georgesu.com/campaign daily 0.75 2019-04-23 https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1438201333680-Q4DN3JK68UC86J3H4P0J/Screen+Shot+2015-07-29+at+1.21.55+PM.png GEORGE SU DESIGNS : MARKETING CAMPAIGNS https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1556059785524-JMC53E7VXMMDDWYPRHDK/image-asset.jpeg GEORGE SU DESIGNS : MARKETING CAMPAIGNS - Real Estate Drone Video An example of one my video edits for a client of WALKINTOUR. This video showcases a listing in San Diego and required me to edit the audio since it was not long enough. https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1438203870383-BWQA78E3SFUUJF1KN2KX/image-asset.jpeg GEORGE SU DESIGNS : MARKETING CAMPAIGNS - Design Volunteer In Parks PSA https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1438201502067-I9D2SOASX10HQA2WDKX6/image-asset.jpeg GEORGE SU DESIGNS : MARKETING CAMPAIGNS - Get to Know: Alcatraz https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1438201576071-0UKLMD6XJI1DRWZOQAFX/image-asset.jpeg GEORGE SU DESIGNS : MARKETING CAMPAIGNS - Volunteer for Your National Parks Second place recipient of the National Association for Interpreters (NAI) Media Competition 2014, Short Video category of videos 15 minutes or less. https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1438201685749-V6UT1398HB239NMSP7OS/image-asset.jpeg GEORGE SU DESIGNS : MARKETING CAMPAIGNS - BioBlitz 2014: Golden Gate National Recreation Area This Public Service Announcement was created in partnership with National Geographic, the Presidio Trust, Golden Gate National Parks Conservancy, and the National Park Service. The students had the challenge of establish what the event "could" look like within the park. It was marketing for what the event would be, so they needed to use footage from the 75th Anniversary of the Golden Gate Bridge event. https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1438201777768-9HX6DZ6LJNWJ8ECOV4J5/image-asset.jpeg GEORGE SU DESIGNS : MARKETING CAMPAIGNS - Golden Gate National Recreation Area Academic Internships https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1438201849749-GQEJOLF6V3A4VZV3UX3P/image-asset.jpeg GEORGE SU DESIGNS : MARKETING CAMPAIGNS - Visit The Marine Mammal Center and The Golden Gate National Parks! https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1438201994608-N2ZGNSGALB5T2P57JBL7/image-asset.jpeg GEORGE SU DESIGNS : MARKETING CAMPAIGNS - Volunteering in the National Park Service https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1438202516442-A8YPSCH58OZLJY6VZRXR/image-asset.jpeg GEORGE SU DESIGNS : MARKETING CAMPAIGNS - The Hands That Help: Volunteers of GGNRA https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1438202819721-JB4Z7L6NXS9MH030PBCR/image-asset.jpeg GEORGE SU DESIGNS : MARKETING CAMPAIGNS - Healthy Parks, Healthy People https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1438202897805-XI110WBB45UEWE6H0TIY/image-asset.jpeg GEORGE SU DESIGNS : MARKETING CAMPAIGNS - Take Pride in America http://www.georgesu.com/naaap-sf daily 0.75 2016-04-23 https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1461371638479-9P5VRKRQFEVXGEN4PYG6/FB+Events+Banner+mobile.jpg NAAAP - San Francisco Bay Area - Social Media Graphics: Fireside Chats In addition to publications graphics for NAAAP-SF are some of my more recent social media graphics I have been producing for the organization to help highlight upcoming events. These banners are primarily for Facebook, Meetup, EventBrite, and Twitter. https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1461371552590-KWN0W600NUFTTLXHYJAY/cover-image-speakers.jpg NAAAP - San Francisco Bay Area - Social Media Graphics: Speaker Series In addition to publications graphics for NAAAP-SF are some of my more recent social media graphics I have been producing for the organization to help highlight upcoming events. These banners are primarily for Facebook, Meetup, EventBrite, and Twitter. https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1461371595882-V6L1M5XNFH2HLVE74C8U/cover-image-sfbay-v3.jpg NAAAP - San Francisco Bay Area - Social Media Graphics: South Bay Open House & Mixer In addition to publications graphics for NAAAP-SF are some of my more recent social media graphics I have been producing for the organization to help highlight upcoming events. These banners are primarily for Facebook, Meetup, EventBrite, and Twitter. https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447437914153-AE1EMZMPTY4QLHYOD0VB/wlf-poster.jpg NAAAP - San Francisco Bay Area - Women's Leadership Forum Marketing material for the Women's Leadership Form. This was a forum for Asian American women and their roles in leadership. In addition to designing the marketing materials I also helped plan and facilite the event. https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447437952014-D6V14WFX826O2GWRJAJQ/image-asset.png NAAAP - San Francisco Bay Area - Periodical: Asian Leaders Magazine Asian Leaders Magazine is an annual publication used at the NAAAP National Conference to highlight Asian American leaders who have succeeded in their careers. I provided the typesetting and creative direction for the first two renditions of the magazine. Click here to check out the completed magazine. https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447437997898-BHLTO2FV3D05KFVDYH79/Screen+shot+2015-11-11+at+9.54.53+PM.png NAAAP - San Francisco Bay Area - Publications: Sponsor Prospectus One of the many publications created for NAAAP-SF included a sponsor prospectus, highlighting past and current donors to the organization. It is a marketing tool to also help marketing to engage future sponsorships. Click here to be able to review the full prospectus. https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447438050623-JIPXBJJPSTOXIV0WGQJH/Screen+shot+2015-11-11+at+1.35.27+PM.png NAAAP - San Francisco Bay Area - Membership Brochure Membership brochures are important especially at events to help encourage new members to join. It provides insight about the organization, what types of events are available and what the benefits are by joining. I design by grid systems and enjoy providing a balance between color and type. Click here to be able to review this publication on Issuu. https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447438090593-DAQ8TCS0N4QT0L02H9PA/Screen+shot+2015-11-11+at+1.30.23+PM.png NAAAP - San Francisco Bay Area - Gateway to Leadership The Gateway to Leadership Conference is an annual event for the National Association of Asian American Professionals San Francisco (NAAAP-SF), drawing professionals from all fields to share experiences and mentor emerging Asian leaders into management. I created the collateral materials for the event and provided cohesion with the NAAAP-SF brand. Click here to review the finished conference booklet on Issuu. https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1459193202140-FX17F1PPG44PN2VAGPUW/naaap-sf-red-box.jpg NAAAP - San Francisco Bay Area http://www.georgesu.com/work daily 0.75 2013-08-30 http://www.georgesu.com/signage daily 0.75 2015-11-13 https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447440821235-SHQDQ62E3K1KTJDJHTG3/sign-bird-island.jpg Exhibits - Bird Island Bird Island is a landmark located in the Marin Headlands, just south of Rodeo Beach. This particular sign was originally fiberglass and had to be replaced. I am an advocate of photographs and designed with that in mind rather than using illustrations. https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447440821235-SHQDQ62E3K1KTJDJHTG3/sign-bird-island.jpg Exhibits - Bird Island Bird Island is a landmark located in the Marin Headlands, just south of Rodeo Beach. This particular sign was originally fiberglass and had to be replaced. I am an advocate of photographs and designed with that in mind rather than using illustrations. https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447440838560-J8NEUQ2LXNU4S50U0DQ8/birdisland.jpg Exhibits - Bird Island This is a photograph showing the sign installed on location within the park. https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447440852441-L1BBU676S8IYKX4GIN76/sign-sutro.jpg Exhibits - Sutro Heights These signs reference historical photos from the park archives. Each historic image had to be retouched. Since this was a replacement of a previous interpretive wayside at Sutro Heights and we had more images from our collection, I was able to includes more photos into the layout. https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447440888226-JJSMRIOSH5W4SHWCNYHT/sutro.jpg Exhibits - Sutro Heights Photograph of the installed interpretive panel on location at Sutro Heights. https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447440918185-9KLRJJWGC0AE2VNI1CYV/sign-seals.jpg Exhibits - Harbor Seals This was a new exhibit to highlight Harbor Seals in the park. This interpretive wayside was installed in the Marin Headlands. https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1447447708422-VR3J58ML8IY6HBHQG4JR/Screen+shot+2015-11-09+at+11.43.24+AM.png Exhibits - Safety Signage Temporary signage when it was applicable were necessary working at Golden Gate. This is one of many examples of signage I produce whenever wildlife were encroaching where visitors normally visited. http://www.georgesu.com/presentations daily 0.75 2019-05-13 https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1557760845635-ZZ39NWZC3FIKL2BH7ZJ2/PPT_FINAL-%28Branded%29-%281%29-%281%29.png Presentation Designs https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1557760852206-ZMAO5BNV70WF8OUZMXST/PPT_FINAL-%28Branded%29-%281%29-%284%29.png Presentation Designs https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1557760860215-GJDAI8ZMKTNAGHFP0T5T/PPT_FINAL-%28Branded%29-%281%29-%286%29.png Presentation Designs https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1456949003481-TAKLAF3LKASB3IPW7DJ1/image-asset.jpeg Presentation Designs - Design Volunteers In Parks Program Design Volunteers In Parks Program, presentation at the Association of Partners for Public Lands conference 2010 to introduce the benefit of working with diverse youth from local colleges and universities. https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1456948958691-A9BA9F1SF42LJ5F6U8G2/DVIPbooklet-300dpi2.jpg Presentation Designs https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1456949074192-RYTYJQIQLSNGQGMII6O9/image-asset.jpeg Presentation Designs https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1456948859578-7VHT5CPLTFFEOTJ0HCOU/image-asset.jpeg Presentation Designs - Presentations Design Volunteers In Parks Program, presentation at the Association of Partners for Public Lands conference 2010 to introduce the benefit of working with diverse youth from local colleges and universities. https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1456949112298-B34QF2ILHVLFQ8YUFRJX/image-asset.jpeg Presentation Designs https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1456949132304-3CJLI9TMJVGNRNZHL93B/image-asset.jpeg Presentation Designs https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1456949162290-WERBW1DP2F5DYN49HME1/image-asset.jpeg Presentation Designs - Gateway to Leadership Conference The Gateway to Leadership Conference is a regional conference hosted by NAAAP-San Francisco Bay Area. It an opportunity for Asian Professionals and leaders within the community to share experiences on how to overcome biases within the Asian American community. https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1456949271092-6Q3D42DKWCGJJSXAONAF/image-asset.jpeg Presentation Designs https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1456949364383-22ZAB8450L864AIC59C4/image-asset.jpeg Presentation Designs https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1456949491062-2J3KNZ8ASH5SYU1CE47M/image-asset.jpeg Presentation Designs - Lunar New Year Gala Presentations for special events like the Lunar New Year Gala are opportunities to help NAAAP-San Francisco Bay Area to market the other program events and benefits of being a member. https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1456949597728-3D2FFREUORYHKR965JID/image-asset.jpeg Presentation Designs https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1456949756983-B5F9KNJ4CTQHTQWC2LWJ/image-asset.jpeg Presentation Designs https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1456955774072-E7U6GYIMO139N4LKX831/DVIPbooklet-300dpi10.jpg Presentation Designs http://www.georgesu.com/blog daily 0.75 2023-11-07 https://images.squarespace-cdn.com/content/v1/56cb3cba59827e93fe59b7ff/1456939439851-JDPWXP4G9F8SIBA4AMIY/header-blog-JessieWebster_Squarespace_42.jpg Blog http://www.georgesu.com/photo daily 0.75 2019-05-13 https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1553694017770-5RN2SNHAWHWS68G2RZ07/357+La+Casa+Via%2C+Walnut+Creek%2C+CA-7.jpg GEORGE SU DESIGNS : PHOTOGRAPHY https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1553694017770-5RN2SNHAWHWS68G2RZ07/357+La+Casa+Via%2C+Walnut+Creek%2C+CA-7.jpg GEORGE SU DESIGNS : PHOTOGRAPHY 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https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1553693835229-ZOHYRJ6VW3EIPQYD63VK/Fairmont+Hotel+%28126+photos%2C+42+sets%29-9.jpg GEORGE SU DESIGNS : PHOTOGRAPHY https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1553693862659-BQK8ETP6AWFU2EL2HAWO/22391+N+Bald+Mountain+Rd%2C+Sonora%2C+CA-10.jpg GEORGE SU DESIGNS : PHOTOGRAPHY https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1553693886231-L7JYDHJ3KDPR2W5JWW4Y/4179+Maple+Avenue%2C+Oakland%2C+CA+-10.jpg GEORGE SU DESIGNS : PHOTOGRAPHY https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1553693898066-9HK8RU1G07JL70O8KG4R/4179+Maple+Avenue%2C+Oakland%2C+CA+-15.jpg GEORGE SU DESIGNS : PHOTOGRAPHY https://images.squarespace-cdn.com/content/v1/55b92589e4b09ed46251b70e/1553693952985-J92M2598ICWWJYGOVA7M/1473+Via+Di+Salerno%2C+Pleasanton%2C+CA-14.jpg GEORGE SU DESIGNS : PHOTOGRAPHY http://www.georgesu.com/portfolio daily 0.75 2013-03-18 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